The Military Bowl, which matches teams from the ACC and the American Athletic Conference, has selected Tixr, the world’s fastest-growing privately held primary ticketing and event commerce marketplace, as the official ticketing partner for its annual college football postseason game.
Ticket pre-sales are happening now, with the general on sale slated for later this month. The 2023 Military Bowl will be played on Wednesday, Dec. 27 at Navy-Marine Corps Memorial Stadium in Annapolis, Md. Kickoff is at 2 p.m. ET and the game will be televised on ESPN. Proceeds from the Bowl benefit the USO and Patriot Point, the Military Bowl Foundation’s 294-acre retreat for recovering service members.
With this partnership, Military Bowl fans will have access to a number of Tixr’s innovative features including Waitlist, which allows fans to reserve tickets for sold-out events and Tixr Rewards, a way for fans to earn rewards by becoming ambassadors for their favorite events using their social media networks.
“Tixr is thrilled to partner with the Military Bowl for such a meaningful collegiate football game that benefits our service members,” Tixr Vice President of Sports Nate Liberman said. “It is our goal to continue to improve college ticketing and to introduce a modern more efficient ticketing system to athletics as a whole. We are excited to offer the Military Bowl and fans of two storied programs a new innovative way of ticketing.”
The partnership will expand Tixr’s presence in the sports ticketing community. This year alone Tixr has announced ticketing partnerships for the Portland Trail Blazers’ New G League Affiliate Rip City Remix, the International Tennis Hall of Fame, and Mercer University’s NCAA Division I Athletics.
“Tixr has a reputation for offering modern and innovative ticketing solutions. We are looking forward to partnering with Tixr and providing our fans with a more seamless and user-friendly fan-first experience,” Military Bowl Foundation President & Executive Director Steve Beck said. “We are thrilled to utilize Tixr’s advanced technology and fully integrate the new platform into all aspects of the Military Bowl’s ticketing.”
Ranked #25 on a16z’s Marketplace 100: 2023 list, Tixr exclusively powers more than 500 of the most respected live entertainment brands in 40 countries, including LIV Golf, Wynn Nightlife, Riot Fest, Acura Grand Prix of Long Beach, Riot Games Arena, Playa Luna Presents, Sturgis Buffalo Chip, Lightning in a Bottle, and many others. With notable backers like Dragoneer Investment Group, Verance Capital, Helium-3 Ventures, and Sony Innovation Growth Fund, the 10-year-old company is well-capitalized and profitable. Since its inception, Tixr has processed over $1 billion in transactions through its platform built for unified commerce and sales beyond tickets.
